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	<title>Comments on: A Decade of Insights (My 1-Page Logistics Book)</title>
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	<link>http://logisticsviewpoints.com/2009/03/26/a-decade-of-insights-my-1-page-logistics-book/</link>
	<description>Providing logistics professionals with clear and concise analyses of Logistics Trends, Technologies, and Services</description>
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		<title>By: Adrian Gonzalez</title>
		<link>http://logisticsviewpoints.com/2009/03/26/a-decade-of-insights-my-1-page-logistics-book/comment-page-1/#comment-15</link>
		<dc:creator>Adrian Gonzalez</dc:creator>
		<pubDate>Fri, 27 Mar 2009 15:45:54 +0000</pubDate>
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		<description>Lehigh81,

I don&#039;t disagree with your point.  It&#039;s what us analysts have been saying for years.  Unfortunately, at least in my experience, companies that &quot;avoid this trap&quot; are the exception instead of the rule.  But perhaps I was a bit too harsh. What I wanted to convey is this: yes, logisticians should keep trying to get a seat at the management table, but don&#039;t use your current situation (e.g. lack of IT support) as an excuse for inactivity. Keep looking for ways to succeed despite the obstacles.</description>
		<content:encoded><![CDATA[<p>Lehigh81,</p>
<p>I don&#8217;t disagree with your point.  It&#8217;s what us analysts have been saying for years.  Unfortunately, at least in my experience, companies that &#8220;avoid this trap&#8221; are the exception instead of the rule.  But perhaps I was a bit too harsh. What I wanted to convey is this: yes, logisticians should keep trying to get a seat at the management table, but don&#8217;t use your current situation (e.g. lack of IT support) as an excuse for inactivity. Keep looking for ways to succeed despite the obstacles.</p>
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		<title>By: Lehigh81</title>
		<link>http://logisticsviewpoints.com/2009/03/26/a-decade-of-insights-my-1-page-logistics-book/comment-page-1/#comment-14</link>
		<dc:creator>Lehigh81</dc:creator>
		<pubDate>Fri, 27 Mar 2009 12:18:52 +0000</pubDate>
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		<description>You had me in full agreement until the last point. The great performing companies avoid the last trap. They do manage to get logistics into the &quot;strategic growth&quot; discussion as opposed to let it be viewed as an operation cost and necessary evil. It&#039;s probably the biggest challenge senior logistic professionals have with their chief executives. If the head of logistics (or supply chain) isn&#039;t setting at the management table along with sales, marketing and finance, then the company is most likely doomed to mediocrity.</description>
		<content:encoded><![CDATA[<p>You had me in full agreement until the last point. The great performing companies avoid the last trap. They do manage to get logistics into the &#8220;strategic growth&#8221; discussion as opposed to let it be viewed as an operation cost and necessary evil. It&#8217;s probably the biggest challenge senior logistic professionals have with their chief executives. If the head of logistics (or supply chain) isn&#8217;t setting at the management table along with sales, marketing and finance, then the company is most likely doomed to mediocrity.</p>
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