Archive for Coca-Cola Enterprises

Coca-Cola Enterprises: Better Trucks, Happy Drivers, Lower Costs

I recently wrote about some of the thinking and core concepts behind achieving the lowest supply chain costs in a Direct Store Delivery (DSD) supply chain (see “Direct Store Deliveries and Lowest Total Supply Chain Costs”). Today, I will highlight how Coca-Cola Enterprises (CCE) has actually put these concepts into practice. I’d like to thank Mike Jacks, Sr. Manager for Logistics Systems at CCE, and Brian Wilkie and Brian Crane, Logistics Business Analysts, for taking […]

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Coca-Cola and PepsiCo: $20 Billion for Distribution Flexibility

In an article last Thursday, The Wall Street Journal announced that the Coca-Cola Company was nearing a deal to buy the bulk of its largest bottler, Coca-Cola Enterprises.  This was interesting news to me because the acquisition, like PepsiCo’s deals to buy its two biggest bottlers, The Pepsi Bottling Group and PepsiAmericas, was driven in large part by the need for distribution flexibility. A little refresher course on this industry might help to explain what […]

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