Archive for real-time transportation visibility

Beware of Real-time Transportation Visibility “Big Hat, No Carrier”

Real-time transportation visibility has become a powerful tool for shippers and logistics services providers (LSPs). Because the market is so hot, a number of transportation visibility vendors have entered the space and, to get attention, have made big claims about their tracking capabilities, which are misleading potential users. What we are seeing is a bad case of “Big Hat, No Cattle”. If you haven’t heard the term before, it’s an old Texas saying about making […]

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