Archive for LinkedIn

A Pulse on Social Networking for Supply Chain Management

In this month’s issue of Supply Chain Management Review, I share my perspective on the role and future of “social” technologies in supply chain management (see “The Social Side of Supply Chain Management,” available to subscribers). The article is over 4,000 words (the longest work I’ve written in years) and it covers a variety of topics, including the misconceptions supply chain executives have about social technologies; the current state of “social networking for business” and […]

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Social Media, Common Sense, and the Law

Today one of your customer contacts sends you an email invitation to connect on LinkedIn. You click on the email invite, visit the contact’s profile, check out his picture and profile information, and then click on the “Connect” button. In the days that follow, the two of you start corresponding via LinkedIn, exchanging quick messages about business-related topics. And then, down the road, you discover that this person you’ve been having work-related conversations with is […]

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GE Implements a Social Network Platform: 4 Lessons to Consider

Since most companies are still in the “early observer” stage when it comes to using social networking tools for business processes other than marketing and customer service, it’s great when an early adopter shares its experience publicly. Last week, MIT Sloan Management Review published an informative interview with Ron Utterbeck, the CIO for GE Corporate and the Advanced Manufacturing Software Technology Center in Michigan, about GE’s implementation of GE Colab, a social networking platform the […]

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Guest Commentary: Social Media in Transportation (My Holiday Wish)

There has been a lot of press lately about the use of social media tools in the logistics business. It seems many people are wondering how to leverage the power of social networking to help manage transportation. It’s a worthwhile question. After all, while Facebook and other social networking sites have had a tremendous impact connecting people, they were not developed to help shippers connect with trucking companies. Their purpose is much more personal. For […]

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Social Media and Hiring Supply Chain Talent

Erik Qualman, author of “socialnomics,” was a keynote speaker at RedPrairie’s Redshift 2011 conference in May. He gave the most interesting conference speech I have seen in years. The following week Don Tapscott, author of “Macrowikinomics,” gave another great keynote speech at Manhattan Associates’ Momentum 2011 conference. In both cases, the speakers grossly overstated the impact of social media on business and the world. Nevertheless, I could not help thinking there will be big impacts […]

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